Digital marketing pilot delivers 131 new patients, achieves 10.11x ROI within three months
Despite unprecedented population growth in the southeastern United States, a leading orthopedic practice in the region was experiencing anemic long-term increases in patient volume.
The practice executed a 90-day digital marketing pilot program mapped out by Evolve Healthcare Marketing that was designed to optimize its payer mix. The multi-tiered campaign utilized a full range of digital marketing and advertising tactics.